Congratulations - You've Unlocked Complimentary Trade / VIP Access

This page isn't publicly listed and has been shared only with selected hospitality professionals, beverage industry contacts, media, partners and invited guests.

As you've received this invitation, you're welcome to apply for a Complimentary Trade / VIP Pass to The Drink Show – Newcastle.

Experience The Drink Show Before Everyone Else

Your Trade / VIP Pass provides exclusive access to the Trade Preview, commencing at 1:00 pm, giving you the opportunity to experience the event before general admission opens at 1:30 pm.

During this dedicated preview period you'll enjoy a quieter tasting environment where you can discover new products, meet producers and have meaningful conversations without the larger public crowds.

Rather than spending weeks arranging individual meetings, you'll have the opportunity to meet wineries, distilleries, breweries, importers and beverage suppliers from across Australia—all under one roof in a single afternoon.

After the Trade Preview, you're welcome to stay and enjoy the event until 5:00 pm.

Your Trade Pass Includes :

✅ Complimentary admission

✅ Early entry from 1:00 pm ( Trade Only )

✅ Exclusive access

✅ Over 200 complimentary tastings

✅ Meet producers, makers and brand owners

✅ Discover boutique wines, premium spirits, and innovative drinks

✅ Connect with wineries, distilleries, importers, distributors and portfolio partners

✅ Full-day access until 5:00 pm

Trade / VIP applications are welcomed from genuine industry professionals, including:

  • Hospitality venues, licensed clubs and bars

  • Restaurants, cafés and hotels

  • Bottle shops and retail buyers

  • Beverage managers and sommeliers

  • Importers and distributors

  • Industry suppliers

  • Beverage media and content creators

  • Sponsors and invited guests

Venue Conditions of Entry

Please take a moment to review our Venue Conditions of Entry:

👉 https://drinkshow.info/venue-conditions-of-ent

To apply for Your Complimentary Trade / VIP Pass - use the Contact Box

Simply complete the Contact Form below.

Your name will then be added to the official Trade / Guest Register held by event staff at the entrance to the Drink Show.

Important

TRADE ACCESS - Starts at 1pm

CONSUMER ACCESS - ( ie : if you are a VIP / Media - then access is permitted after 1.30pm )

Invitation Only • Complimentary Trade VIP Pass